As an ex-member of UCC, I felt the previous 1950s-style UCC emblem antiquated and reflected a very WASP-y theology. But the new one (2017) screams "hurricane" - an imagery now increasingly common as climate change produces more and more of those super-hurricanes.
If they wanted the "God is still speaking," comma (the slogan in use since circa 1999, from someone's saying "don't put a period where God put a comma") they could have just drawn a clean, unmistakable comma without the visual distraction.
@creativeliberationlab Actually me foray thought was that it was derived from the Chrome logo.
@creativeliberationlab Looks like a giant apostrophe to me (I realize you hashtagged comma), and there’s not enough leading in the text to the right of the symbol IMO.
"I appreciate SDF but it's a general-purpose server and the name doesn't make it obvious that it's about art." - Eugen Rochko